Photo courtesy of CLIA
The average age of river cruiser travelers, especially on European rivers, has steadily declined over the past several years, largely because cruises lines have "upped" their game to make cruising more attractive to younger travelers.
What are they doing? Cruise lines are adding fresh approaches to all aspects of cruising, from decor, excursions and activities to dining and even launching a new cruise line catering solely to those under the age of 45.
For those who love the "traditional", no worries. These are still plentiful. But for those seeking something more, check out what's being added.
CALLING ALL 21-45 YEAR OLDS!
Photo courtesy of U By Uniworld
River cruising has never said "no" to younger adults. The boutique hotel experience, new cities every day, no driving required, fine dining, new friends and so much more, river cruises are wonderful and easy ways to travel, but tend to come with a higher price tag, thus it has naturally attracted older travelers.
Younger travelers enjoy this type of experience too, and now there is a cruise line specifically catering to them: U By Uniworld, a sister brand to Uniworld Boutique River Cruises. No one above the age of 45 allowed! Decor, dining, itineraries, activities and program times are all designed to meet the needs of younger clientele. More active excursions and trendy activities (including mixology classes) and later city stays are just a few samples of what's included. All at a lower price tag too!
Most cruise lines do not have children focused programs, nor do they have cabins outside of a suite category that can accommodate more than two guests. However, multi-generational travel is a growing trend. Travel offers a great education outside the clasroom, plus it is a wonderful way to bond with family. Cruise lines know this and are adapting quickly.
Tauck, Adventures by Disney and Uniworld have developed specific family programs designed around school holidays. Families can explore Paris and Normandy, the French countryside along the Rhone, castles on the Rhine and bike along the Danube. And don't forget the wonderful Christmas market itineraries - a perfect way to enjoy the holidays with your children.
LEAVE THE GYM BEHIND
Many cruise lines have walking tracks and bikes on board, available for guests to use at their leisure. However, they haven't stopped here. Avalon Waterways has added Active Discovery itineraries which include guided hikes, bikes, kayak and canoe trips and jogging groups. AmaWaterways has partnered with Backroads, taking hiking and biking to the next level. Explore the countryside by day with Backroads (along with their exceptional private tours), then spend the evening on your AmaWaterways ship. Enjoy all of the ship's amenities, plus, if you want to take a day off from being "active", enjoy any of their included excursions. AmaWaterways has also added wellness itineraries with an onboard wellness coach leading guests in yoga classes, core strengthening, circuit training along with morning walks and jogs. Cruise lines like AmaWaterways are recognizing the importance of maintaining's one's regular wellness routine while traveling.
NAME THAT THEME!
Theme cruises have increased exponentially in the past years, everything from wine and culinary focused, history and art to flowers and gardens. Cruise lines are now adding golf excursions to their itineraries as well. Uniworld, Avalon and AmaWaterways offer opportunities to golf in France, Netherlands, Germany, Prague, Vienna and Budapest. Options are also available in Scotland, Ireland, England and France on European Waterway's canal barge itineraries.
In short summary, river cruising has really come a long with its expanded offerings. Great for younger travelers, equally great for active travelers.
For more information, or to book a fabulous river cruise,
call Lakama Travel (602.540.7338) or use our information request form and we will reach out to you as quickly as possible.
Laurie Marschall - Owner and Founder